Mark Kosoglow
State College, Pennsylvania, United States
53K followers
500+ connections
About
As a teenager, watching 14 videos in the back storeroom on a 7" black and white TV to…
Articles by Mark
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Scale Up, and Three Other Keys to Quickly Advance Inbound Leads
Scale Up, and Three Other Keys to Quickly Advance Inbound Leads
By Mark Kosoglow
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Two Keys to Get Your Sales Reps Swinging Through on Deals
Two Keys to Get Your Sales Reps Swinging Through on Deals
By Mark Kosoglow
Contributions
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How do you personalize your product recommendations and offers based on customer behavior and preferences?
There are basically 3 purposes to innovate a product: 1) to increase Total Available Market (TAM), 2) to retain customers, and 3) to land a new customer. Customer data is the only way to reliably achieve all three purposes by making sure the intersection point of the Venn diagram has retention identified.
Activity
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Does outbound work anymore? You’ve tried everything: - Getting cell phone numbers - Using dialers - Automating with sequences - Personalizing cold…
Does outbound work anymore? You’ve tried everything: - Getting cell phone numbers - Using dialers - Automating with sequences - Personalizing cold…
Liked by Mark Kosoglow
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80% of B2B sales / buying will occur in digital channels... I know I know...the Gartner forecasts are nothing new for many people and everyone has…
80% of B2B sales / buying will occur in digital channels... I know I know...the Gartner forecasts are nothing new for many people and everyone has…
Liked by Mark Kosoglow
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Here's the cycle that can help explain why your outbound strategy is not working. It's not brain surgery, which is why I'm so confused why so many…
Here's the cycle that can help explain why your outbound strategy is not working. It's not brain surgery, which is why I'm so confused why so many…
Shared by Mark Kosoglow
Experience
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Kosoglow Family
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Education
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Penn State University
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Activities and Societies: Schreyer's Honors College (2 years), Student volunteer at local elementary school (1 semester), Intramural sports
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Activities and Societies: Band, Jazz Band, Basketball Team, Student Council, Spanish Club, W Club, National Honors Society, Mu Alpha Theta, Mock Trial
Volunteer Experience
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Board Member
Joshua House
- 17 years 6 months
Children
In the beginning, I worked with the founder by doing street ministry with kids. Eventually, he was able to secure a storefront that I was responsible for running an after-school program out of 1 day per week (others were responsible the other 4 days). We purchased and renovated a building that we now run programs out of. Presently, my role is mostly advisory. I am on the Board of Directors and provide input and insight into situations when one of the ministry leaders needs help.
Publications
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Sales Engagement
Wiley
Engage in sales―the modern way
Sales Engagement is how you engage and interact with your potential buyer to create connection, grab attention, and generate enough interest to create a buying opportunity. Sales Engagement details the modern way to build the top of the funnel and generate qualified leads for B2B companies.
This book explores why a Sales Engagement strategy is so important, and walks you through the modern sales process to ensure you’re effectively connecting with…Engage in sales―the modern way
Sales Engagement is how you engage and interact with your potential buyer to create connection, grab attention, and generate enough interest to create a buying opportunity. Sales Engagement details the modern way to build the top of the funnel and generate qualified leads for B2B companies.
This book explores why a Sales Engagement strategy is so important, and walks you through the modern sales process to ensure you’re effectively connecting with customers every step of the way.
• Find common factors holding your sales back―and reverse them through channel optimization
• Humanize sales with personas and relevant information at every turn
• Understand why A/B testing is so incredibly critical to success, and how to do it right
• Take your sales process to the next level with a rock solid, modern Sales Engagement strategy
This book is essential reading for anyone interested in up-leveling their game and doing more than they ever thought possible.Other authors -
Honors & Awards
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Top 120 Sales Leaders You Should Know in 2024
The Sales Collective
https://thesalescollective.com/the-top-120-sales-leaders-you-should-know-in-2024/
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20 Must-Follow GTM Leaders
amplemarket
20 must-follow GTM experts who share proven frameworks for SDRs & AEs to flourish in sales.
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Clari's Top CROs in 2023
Clari
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Brilliant Gems in Sales
UserGems
27 sales thought leaders and operators you should be following
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40 CROs to Watch
Pavilion
In just a few short years, the role of Chief Revenue Officer (CRO) has risen from obscure title to crucial component of the C-suite in modern SaaS organizations. They are the revenue generators. The aligners. The churn reducers. The goal getters.
Being a CRO today is no easy task.
That’s why we wanted to recognize some of the most exciting CROs in our space — from the industry veterans to the upstarts.
We call them 40 CROs to watch.
The leaders on this list have…In just a few short years, the role of Chief Revenue Officer (CRO) has risen from obscure title to crucial component of the C-suite in modern SaaS organizations. They are the revenue generators. The aligners. The churn reducers. The goal getters.
Being a CRO today is no easy task.
That’s why we wanted to recognize some of the most exciting CROs in our space — from the industry veterans to the upstarts.
We call them 40 CROs to watch.
The leaders on this list have forged a path of excellence and ingenuity we can all admire. Keep your eye on these trailblazers. Even greater accomplishments lie ahead. -
100 Most Influential Sales Leaders
ZoomInfo
The ZoomInfo Awards recognize the nation’s 100 Most Influential Professionals within three key business verticals: Sales, Marketing, and Talent.
The rankings reflect a leader’s prominence among their peers, as well as their company’s prestige, revenue, employee headcount, social media presence, and public company status. ZoomInfo offers company and professional profile data with industry-leading accuracy to power sales, marketing, and recruiting teams everywhere. -
Top 25 Software Sales Executives of 2022
The Software Report
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10 Most Innovative Movers and Shakers in Sales Leadership
Entrepreneur Magazine
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Top 25 Most Influential Inside Sales Professionals
AA-ISP
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New Centurion Award
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$100,000 - $149,999 in sales growth
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Ralph Mosely Award
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$150,000 - $200,000 in sales growth
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Great American Growth Award
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$49,000 - $99,999 in sales growth
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Great American Growth Award
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$49,000 - $99,999 in sales growth
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Join now to viewMore activity by Mark
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Being efficient and effective in a slower economy in a role like sales or sales leadership is CRITICAL for success now. You can’t afford goof ups…
Being efficient and effective in a slower economy in a role like sales or sales leadership is CRITICAL for success now. You can’t afford goof ups…
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So much time is wasted worrying about the buyer "Stages of Awareness." Yes, theoretically we need to be understand that they may be: "Problem…
So much time is wasted worrying about the buyer "Stages of Awareness." Yes, theoretically we need to be understand that they may be: "Problem…
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